Metro by metro
The leading sporting goods store chains in every Missouri metro area
Tracked sporting goods store chains ranked by consumer spend in each metro area, Q4 2025–Q3 2026. Bass Pro Shops leads in 2 metro areas, DICK'S Sporting Goods in 2 metro areas. Against their share in Missouri as a whole, DICK'S Sporting Goods stands out in 2 metro areas.
By tracked consumer spend, Q4 2025–Q3 2026
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DICK'S Sporting Goods
Relative #1 in 2 metro areas
St. Louis, MO-IL (MO part) 1.1× · Kansas City, MO-KS (MO part) 1.8×
Not enough tracked stores: Cape Girardeau, MO-IL (MO part) · Jefferson City, MO · Joplin, MO-KS (MO part) · St. Joseph, MO-KS (MO part)
No ranked chain with 5% of the metro area's spend and 3 stores there: Columbia, MO · Springfield, MO
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Bass Pro Shops
#1 in 2 metro areas
Springfield, MO · Columbia, MO
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DICK'S Sporting Goods
#1 in 2 metro areas
Not enough tracked stores: Cape Girardeau, MO-IL (MO part) · Jefferson City, MO · Joplin, MO-KS (MO part) · St. Joseph, MO-KS (MO part)
A metro area shows a ranking once it has at least 2 tracked sporting goods store chains and 10 tracked stores. Relative to Missouri compares a chain's share of the metro area's spend with its share in Missouri as a whole. It ranks the 7 biggest chains in Missouri and the chains that lead a metro area by spend, wherever a chain has at least 5% of the metro area's spend and 3 stores there. Metro areas are the Census Bureau's metropolitan statistical areas; the rest of Missouri is light gray. A metro area crossing the state line counts only its stores in Missouri. Colors match the store map; other tracked chains are gray.
Growth ranking
Fastest-growing tracked sporting goods store chains
Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Soccer Master and Dunham's Sports sit in the high-growth half.
| Rank | Chain | Rank movement | YoY growth |
|---|---|---|---|
| 1 | Soccer Master | - | +9.6% |
| 2 | Dunham's Sports | - | +7.6% |
| 3 | Bass Pro Shops | - | +2.3% |
| 4 | Pure Hockey | - | -2.0% |
| 5 | Play It Again Sports | - | -2.5% |
| 6 | Academy Sports + Outdoors | - | -4.7% |
| 7 | DICK'S Sporting Goods | - | -5.5% |
| 8 | Trek Bicycle | - | -8.2% |
| 9 | Alpine Shop | - | -18.1% |
- Bass Pro Shops
- Academy Sports + Outdoors
- DICK'S Sporting Goods
- World Outdoor Emporium
- Golf Galaxy
- Pure Hockey
- Dunn's Sporting Goods
- Other tracked chains
Store footprint
Store map
180 tracked store locations in Missouri. The 7 largest tracked chains are highlighted. The top 5 chains by store count run 43 of the 180 stores (24%); 111 of the 126 tracked chains have a single store here. 3% of the tracked retail stores here are sporting goods stores, against 4% across the United States.
- Bass Pro Shops (8)
- Academy Sports + Outdoors (12)
- DICK'S Sporting Goods (14)
- World Outdoor Emporium (2)
- Golf Galaxy (2)
- Pure Hockey (4)
- Dunn's Sporting Goods (1)
- Other tracked chains
Top tracked chains by store count
- 1 DICK'S Sporting Goods 14
- 2 Academy Sports + Outdoors 12
- 3 Bass Pro Shops 8
- 4 Play It Again Sports 5
- 5 Pure Hockey 4
- 6 Dunham's Sports 4
- 7 Soccer Master 3
- 8 Trek Bicycle 3
- 9 Big River Running Company 3
- 10 Alpine Shop 3
- 11 Golf Discount of St. Louis 2
- 12 Golf Galaxy 2
- 13 Golf Headquarters 2
- 14 World Outdoor Emporium 2
- 15 West Marine 2
- 16 Silver Anvil Metal Craft 1
- 17 Smokin Aces Disc Golf 1
- 18 Dance Supply Etc 1
- 19 Gateway Disc Sports 1
- 20 Bennett Spring Park Store 1
- 21 Weaver's Tackle Store 1
- 22 MidwayUSA 1
- 23 Birch Tree Farmer’s Exchange 1
- 24 367 Bait Shop 1
- 25 Tombstone Tackle 1
- 26 Baseball Plus 1
- 27 Greens Sports Shop 1
- 28 Anglers Outfitters 1
- 29 Road Crew Coffee & Cycles 1
- 30 St. Louis Custom Gear 1
- 31 South City Sporting Goods 1
- 32 Specialty Art & Design 1
- 33 Prime Sports Midwest 1
- 34 Viking Athletic Goods 1
- 35 Northland Feed 1
- 36 Sportibles 1
- 37 Reading's Fly Shop 1
- 38 Ammo Planet 1
- 39 Hobbie Hut L.L.C 1
- 40 Tim's Fly Shop 1
- 41 David's Bicycle Shop 1
- 42 Ozark Adventures 1
- 43 Route 66 Bicycles 1
- 44 Forever Tennis 1
- 45 Affton Lawn Equipment 1
- 46 Big Shark Bicycle Company 1
- 47 Midwest Pocket Bikes 1
- 48 All In Bait & Tackle 1
- 49 Lou Fusz Sports 1
- 50 Burtons Bait and Tackle 1
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