Trends · data through September 2026

Discount Stores in Michigan

Iceflower tracks 1,697 stores from 101 discount store chains in Michigan. Dollar Center grew fastest over the last year, ahead of Five Below and Dollar General.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
101
Tracked stores
1,697
Consumer panel
130M+

Metro by metro

The leading discount store chains in every Michigan metro area

Tracked discount store chains ranked by consumer spend in each metro area, Q4 2025–Q3 2026. Dollar General leads in 14 metro areas, Dollar Tree in 2 metro areas. Against their share in Michigan as a whole, Dollar General stands out in 9 metro areas, Dollar Tree in 4 metro areas, and Five Below in 2 metro areas.

By tracked consumer spend, Q4 2025–Q3 2026

  • Dollar General

    Relative #1 in 9 metro areas

    Niles, MI 1.4× · Battle Creek, MI 1.1× · Muskegon-Norton Shores, MI 1.2× · Jackson, MI 1.5× · Traverse City, MI 1.2× · Monroe, MI 1.1× · Bay City, MI 1× · Midland, MI 1.3× · South Bend-Mishawaka, IN-MI (MI part) 1.6×

  • Dollar Tree

    Relative #1 in 4 metro areas

    Detroit-Warren-Dearborn, MI 1.5× · Grand Rapids, MI 1.2× · Kalamazoo-Portage, MI 1.2× · Ann Arbor, MI 1.9×

  • Five Below

    Relative #1 in 2 metro areas

    Flint, MI 1.5× · Lansing-East Lansing, MI 1.1×

  • Family Dollar

    Relative #1 in Saginaw, MI, 1.5× its share in Michigan

A metro area shows a ranking once it has at least 2 tracked discount store chains and 10 tracked stores. Relative to Michigan compares a chain's share of the metro area's spend with its share in Michigan as a whole. It ranks the 7 biggest chains in Michigan and the chains that lead a metro area by spend, wherever a chain has at least 5% of the metro area's spend and 3 stores there. Metro areas are the Census Bureau's metropolitan statistical areas; the rest of Michigan is light gray. A metro area crossing the state line counts only its stores in Michigan. Colors match the store map; other tracked chains are gray.

Growth ranking

Fastest-growing tracked discount store chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Dollar Center and Five Below sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Dollar Center - +5.7%
2 Five Below - +5.4%
3 Dollar General - +3.9%
4 Dollar Tree - +3.1%
5 Ollie's Bargain Outlet - +1.9%
6 Dollar Treasure - +1.7%
7 Dollar Castle - -2.7%
8 Family Dollar - -7.4%
9 Dollar Village - -19.0%
10 Merchandise Outlet - -25.7%
11 Big Lots - -84.7%
  • Dollar General
  • Dollar Tree
  • Family Dollar
  • Five Below
  • Ollie's Bargain Outlet
  • Big Lots
  • Merchandise Outlet
  • Other tracked chains

Store footprint

Store map

1,697 tracked store locations in Michigan. The 7 largest tracked chains are highlighted. The top 5 chains by store count run 1,539 of the 1,697 stores (91%); 85 of the 101 tracked chains have a single store here. 14% of the tracked retail stores here are discount stores, the same share as across the United States.

  • Dollar General (786)
  • Dollar Tree (297)
  • Family Dollar (342)
  • Five Below (67)
  • Ollie's Bargain Outlet (27)
  • Big Lots (47)
  • Merchandise Outlet (12)
  • Other tracked chains

Top tracked chains by store count

  • 1 Dollar General 786
  • 2 Family Dollar 342
  • 3 Dollar Tree 297
  • 4 Five Below 67
  • 5 Big Lots 47
  • 6 Ollie's Bargain Outlet 27
  • 7 Merchandise Outlet 12
  • 8 Dollar Center 10
  • 9 Dollar Castle 5
  • 10 Korting Outlet 4
  • 11 Dollar Village 4
  • 12 Dollar Treasure 3
  • 13 CDS Pallets 2
  • 14 Just Bargains 2
  • 15 Discount Variety 2
  • 16 GRP Liquidations 2
  • 17 Hometown Thrift And Gift 1
  • 18 Binz and Beyond 1
  • 19 Dollar Store 1
  • 20 Bargain City 1
  • 21 Mav's Liquidation 1
  • 22 Complete Dollar Store 1
  • 23 Wisner's Odds and Ends 1
  • 24 Bargain Bin and Beyond 1
  • 25 North Woods General Store 1
  • 26 Dollar Daze 1
  • 27 Brothers Liquidation 1
  • 28 Wayland Discount 1
  • 29 Fire Sale Liquidation 1
  • 30 Mega Outlet 1
  • 31 Budget Dollar Cash Liquidators 1
  • 32 Dollar Mansion 1
  • 33 Bins Ahoy Overstock 1
  • 34 Blue Line Liquidations 1
  • 35 Finders Keepers of Newaygo 1
  • 36 Magic Dollar Super Store 1
  • 37 willies one stop shop 1
  • 38 Variety Outlet 1
  • 39 Value Dollar 1
  • 40 Salam General Grocery LLC 1
  • 41 Rowland's Surplus 1
  • 42 Liquidation Express 1
  • 43 Dollar Treasure 2 1
  • 44 Clark's liquidation & bins 1
  • 45 Big Deals Outlet 1
  • 46 Applegate General Store 1
  • 47 Muskegon Resale Outlet 1
  • 48 Dollar Treat & More 1
  • 49 JRC Bargain Bins 1
  • 50 Dollar Sense 1

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