Trends · data through September 2026

Mexican Fast Food & Fast Casual in Idaho

Iceflower tracks 111 stores from 12 Mexican fast food & fast casual chains in Idaho. Costa Vida grew fastest over the last year, ahead of Taco Time and Del Taco.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
12
Tracked stores
111
Consumer panel
130M+

Growth ranking

Fastest-growing tracked Mexican fast food & fast casual chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Costa Vida and Taco Time sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 C Costa Vida logo Costa Vida - +6.0%
2 T Taco Time logo Taco Time - +2.3%
3 D Del Taco logo Del Taco - +0.1%
4 C Cafe Rio Mexican Grill logo Cafe Rio Mexican Grill - -6.8%
5 T Taco Bell logo Taco Bell - -7.2%
  • Taco Bell
  • Chipotle Mexican Grill
  • Costa Vida
  • Cafe Rio Mexican Grill
  • Taco Time
  • Del Taco
  • Qdoba
  • Other tracked chains

Store footprint

Store map

111 tracked store locations in Idaho. The 7 largest tracked chains are highlighted.

  • Taco Bell (31)
  • Chipotle Mexican Grill (13)
  • Costa Vida (12)
  • Cafe Rio Mexican Grill (12)
  • Taco Time (15)
  • Del Taco (12)
  • Qdoba (8)
  • Other tracked chains

Top tracked chains by store count

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