Growth
Viva Nails & Spa against its category
The biggest tracked US nail salon chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Viva Nails & Spa's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Luxury Nails | -2.8% |
| 2 | Happy Nails | +1.0% |
| 3 | Star Nails | +0.9% |
| 4 | Top Nails | -1.4% |
| 5 | Regal Nails | -4.7% |
| 6 | Pro Nails | -5.2% |
| 7 | Lovely Nails | -3.2% |
| 8 | Anthony Vince' Nail Spa | -8.9% |
| 9 | Fancy Nails | -2.4% |
| 10 | Diamond Nails | +2.6% |
Share of tracked category spend, indexed
Store footprint
Store map
15 tracked Viva Nails & Spa locations across 12 US states. Texas, New Jersey, and Alabama hold 40% of them.
Tracked stores by state
- Texas 3
- New Jersey 2
- Alabama 1
- California 1
- Florida 1
- Illinois 1
- Kentucky 1
- Michigan 1
- Missouri 1
- North Carolina 1
- Tennessee 1
- Washington 1
Customer overlap
Who shops at Viva Nails & Spa
Tracked chains Viva Nails & Spa customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Viva Nail Spa
100
City of Ocala
96
Catrina Cocina Mexicana
96
District Bar & Kitchen
72
Grace Japanese Steak House
67
Bank Street Patio Bar
52
Latinos y Mas
39
Epic Theaters of Ocala
33
Crunchies & Munchies
30
RaceWash
29
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