Growth
Spectrum against its category
The biggest tracked US historic sites chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Spectrum's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
S
Spectrum
|
-5.3% |
| 2 | C Camp LeJeune | - |
| 3 | S Sand | -1.5% |
| 4 | M Muckleshoot | - |
| 5 |
C
Cincinnati Reds
|
-5.5% |
| 6 | F Ft Sam Houston | - |
| 7 | L Lagoon Dr | -5.1% |
| 8 |
C
Camp Allen
|
+2.4% |
| 9 | H Harrington | - |
| 10 | R Route 66 | +7.6% |
Share of tracked category spend, indexed
Store footprint
Store map
419 tracked Spectrum locations across 34 US states.
Tracked stores by state
- New York 57
- California 52
- North Carolina 42
- Ohio 41
- Florida 32
- Texas 31
- Alabama 19
- Michigan 17
- Wisconsin 17
- South Carolina 13
- Kentucky 12
- Tennessee 12
- Georgia 11
- Maine 9
- Hawaii 8
- Missouri 5
- Washington 5
- Indiana 4
- Oregon 4
- Pennsylvania 4
- Virginia 4
- Wyoming 4
- Connecticut 2
- Illinois 2
- Minnesota 2
- Nevada 2
- Arizona 1
- Iowa 1
- Idaho 1
- Louisiana 1
- Massachusetts 1
- Maryland 1
- Nebraska 1
- West Virginia 1
Customer overlap
Who shops at Spectrum
Tracked chains Spectrum customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
P
Philadelphia 76ers Training Complex
100
P
Philadelphia Phillies
40
X
Xfinity Mobile Arena
35
A
Adasa Latin Market
28
H
Honest Weight Food Co-OP
26
More trends