Growth
Serenity Spa against its category
The biggest tracked US spa chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Serenity Spa's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
H
Hand & Stone Massage and Facial Spa
|
- |
| 2 | W Woodhouse Spa | -5.0% |
| 3 |
C
Cache Creek Spa
|
- |
| 4 |
B
Bellagio
|
-14.1% |
| 5 |
H
Hand and Stone Massage and Facial Spa
|
+6.3% |
| 6 |
P
Prime IV Hydration & Wellness
|
- |
| 7 | S SkinSpirit Skincare Clinic and Spa | -10.0% |
| 8 | T The Woodhouse Day Spa | - |
| 9 | E Escape Salon & Day Spa | -4.8% |
| 10 |
V
VIO Med Spa
|
+7.5% |
| 54 | S Serenity Spa | +13.3% |
Share of tracked category spend, indexed
Store footprint
Store map
21 tracked Serenity Spa locations across 13 US states.
Tracked stores by state
- California 5
- New York 2
- Texas 2
- Virginia 2
- Washington 2
- Arizona 1
- Georgia 1
- Hawaii 1
- Indiana 1
- Massachusetts 1
- Maryland 1
- Oregon 1
- Pennsylvania 1
Customer overlap
Who shops at Serenity Spa
Tracked chains Serenity Spa customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
H
Harbor Greens
100
G
Galaxy Theatre Uptown
22
Galaxy Theatre Uptown
22
W
Wa Dol Lic & Reg 07993
13
M
Moctezuma's Mexican Restaurant & Tequila Bar
11
Moctezuma's Mexican Restaurant & Tequila Bar
11
M
McLendon Hardware
8
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