Growth
Seasons 52 against its category
The biggest tracked US upscale casual chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Seasons 52's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | The Cheesecake Factory | +0.8% |
| 2 | Yard House | +4.8% |
| 3 | P.F. Chang's | -6.2% |
| 4 | Cooper's Hawk Winery & Restaurant | +4.6% |
| 5 | Bonefish Grill | -2.1% |
| 6 | Firebirds Wood Fired Grill | -1.8% |
| 7 | Maggiano's Little Italy | -7.7% |
| 8 | The Melting Pot | -15.0% |
| 9 | North Italia | +4.9% |
| 10 | J. Alexander's | -1.9% |
| 11 | Seasons 52 | -1.8% |
Share of tracked category spend, indexed
Store footprint
Store map
45 tracked Seasons 52 locations across 21 US states. Florida, New Jersey, and California hold 47% of them.
Tracked stores by state
- Florida 12
- New Jersey 6
- California 3
- Texas 3
- Georgia 2
- Illinois 2
- Massachusetts 2
- Maryland 2
- Alabama 1
- Arizona 1
- Colorado 1
- Indiana 1
- Michigan 1
- Missouri 1
- North Carolina 1
- New Mexico 1
- New York 1
- Ohio 1
- Pennsylvania 1
- Tennessee 1
- Virginia 1
Customer overlap
Who shops at Seasons 52
Tracked chains Seasons 52 customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends