Growth
Pizza Plus against its category
The biggest tracked US pizzerias by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Pizza Plus's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Mellow Mushroom | -1.1% |
| 2 | LaRosa's Pizzeria | -3.0% |
| 3 | Barro's Pizza | +0.2% |
| 4 | Idaho Pizza Company | +3.0% |
| 5 | Pizza King | -10.0% |
| 6 | Dion's | - |
| 7 | Grimaldi's | +7.7% |
| 8 | Giordano's Pizza | +2.1% |
| 9 | Rosati's Pizza | +12.8% |
| 10 | Tony's Pizza | +2.8% |
| 47 | Pizza Plus | +9.2% |
Share of tracked category spend, indexed
Store footprint
Store map
72 tracked Pizza Plus locations across 21 US states. Tennessee, California, and Virginia hold 49% of them.
Tracked stores by state
- Tennessee 13
- California 12
- Virginia 10
- New York 7
- Nevada 4
- Michigan 3
- New Jersey 3
- Arkansas 2
- Georgia 2
- Illinois 2
- Kentucky 2
- Pennsylvania 2
- Utah 2
- Colorado 1
- Connecticut 1
- Florida 1
- Iowa 1
- Kansas 1
- Massachusetts 1
- Montana 1
- Rhode Island 1
Customer overlap
Who shops at Pizza Plus
Tracked chains Pizza Plus customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Butterfield's Convenience Store
100
Jamboree Foods
69
Lee's Marketplace
58
Wellcome Mart
49
IFA
48
Orlando's
46
Rinaldi's Market
43
Dad's Quick Mart
42
Hyrum Short Stop
41
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