Growth
Grimaldi's against its category
The biggest tracked US pizzerias by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Grimaldi's's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Mellow Mushroom | -1.1% |
| 2 | LaRosa's Pizzeria | -3.0% |
| 3 | Barro's Pizza | +0.2% |
| 4 | Idaho Pizza Company | +3.0% |
| 5 | Pizza King | -10.0% |
| 6 | Dion's | - |
| 7 | Grimaldi's | +7.7% |
| 8 | Giordano's Pizza | +2.1% |
| 9 | Rosati's Pizza | +12.8% |
| 10 | Tony's Pizza | +2.8% |
Share of tracked category spend, indexed
Store footprint
Store map
47 tracked Grimaldi's locations across 13 US states. Texas, Arizona, and Florida hold 62% of them.
Customer overlap
Who shops at Grimaldi's
Tracked chains Grimaldi's customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
H-E-B
100
Hy-Vee Distribution
60
Albertsons
29
Fry's Fuel
28
Hy-Vee
28
Buck & Rider
25
West Texas Chophouse
24
More trends