Growth
Oriental Express against its category
The biggest tracked US Chinese chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Oriental Express's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Panda Express | +5.9% |
| 2 | China Wok | -2.4% |
| 3 | Din Tai Fung | +12.3% |
| 4 | China King | -1.0% |
| 5 | Great Wall | -5.0% |
| 6 | China Garden | -4.1% |
| 7 | New China | -6.8% |
| 8 | Hong Kong Restaurant | -5.3% |
| 9 | China House | -5.7% |
| 10 | Pei Wei | -11.0% |
| 199 | Oriental Express | -12.9% |
Share of tracked category spend, indexed
Store footprint
Store map
27 tracked Oriental Express locations across 19 US states and DC. Virginia, California, and Michigan hold 26% of them.
Tracked stores by state
- Virginia 3
- California 2
- Michigan 2
- New Jersey 2
- Ohio 2
- Pennsylvania 2
- Alabama 1
- Arkansas 1
- Arizona 1
- Connecticut 1
- District of Columbia 1
- Florida 1
- Iowa 1
- Indiana 1
- Kansas 1
- Maryland 1
- North Carolina 1
- South Carolina 1
- Texas 1
- Wisconsin 1
Customer overlap
Who shops at Oriental Express
Tracked chains Oriental Express customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Oak Crest Liquors
100
Marlboro Pike Liquors
97
LAX Wine and Spirits
86
Devlins Wine & Spirits
85
T-Bone's Market Place
74
Walmart Vision Center
66
Pomodoro Pizzeria & Ristorante
58
Poor Richard's Public House
45
Tiger Market
42
Lucky Market
33
More trends