Growth
Oh My Nails against its category
The biggest tracked US nail salon chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Oh My Nails's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Luxury Nails | -2.8% |
| 2 | Happy Nails | +1.0% |
| 3 | Star Nails | +0.9% |
| 4 | Top Nails | -1.4% |
| 5 | Regal Nails | -4.7% |
| 6 | Pro Nails | -5.2% |
| 7 | Lovely Nails | -3.2% |
| 8 | Anthony Vince' Nail Spa | -8.9% |
| 9 | Fancy Nails | -2.4% |
| 10 | Diamond Nails | +2.6% |
Share of tracked category spend, indexed
Store footprint
Store map
10 tracked Oh My Nails locations across 9 US states. California, Connecticut, and Georgia hold 40% of them.
Tracked stores by state
- California 2
- Connecticut 1
- Georgia 1
- Illinois 1
- Kansas 1
- Kentucky 1
- Mississippi 1
- New York 1
- Texas 1
Customer overlap
Who shops at Oh My Nails
Tracked chains Oh My Nails customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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