Growth
Nails First against its category
The biggest tracked US nail salon chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Nails First's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
R
Regal Nails
|
-5.6% |
| 2 | P Pro Nails | -5.3% |
| 3 | H Happy Nails | -2.3% |
| 4 | V VIP Nails | -3.3% |
| 5 | L Lovely Nails | -3.4% |
| 6 |
S
Star Nails
|
-1.5% |
| 7 |
A
Anthony Vince' Nail Spa
|
-8.8% |
| 8 | L Luxury Nails | -0.9% |
| 9 | L Lee Nails | -5.6% |
| 10 | T Top Nails | -3.7% |
Share of tracked category spend, indexed
Store footprint
Store map
12 tracked Nails First locations across 11 US states.
Customer overlap
Who shops at Nails First
Tracked chains Nails First customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Y
Yamato Express II
100
P
Portsmouth NNSY Commissary
97
7
757 Tobacco & Vape
96
T
Tom's Family Mart
94
B
BSW Beauty
75
Z
Zen Nails Studio
73
N
Nancy's Seafood
69
J
Jones Red & White Food Market
68
L
Love's Fish Box
56
T
Toscanos Bistro
54
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