Growth
Hilltop Cafe against its category
The biggest tracked US family restaurants & diners by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Hilltop Cafe's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Cracker Barrel Old Country Store
|
+0.2% |
| 2 |
I
IHOP
|
-1.6% |
| 3 |
W
Waffle House
|
+6.5% |
| 4 |
D
Denny's
|
-6.8% |
| 5 |
B
Bob Evans
|
-1.1% |
| 6 |
B
Black Bear Diner
|
+11.7% |
| 7 |
E
Eat'n Park
|
-5.8% |
| 8 |
P
Perkins American Food Co.
|
+1.0% |
| 9 |
S
Silver Diner
|
-1.6% |
| 10 |
V
Village Inn
|
+6.7% |
Share of tracked category spend, indexed
Store footprint
Store map
13 tracked Hilltop Cafe locations across 12 US states.
Tracked stores by state
- Kansas 2
- Alabama 1
- Florida 1
- Iowa 1
- Michigan 1
- Minnesota 1
- North Carolina 1
- New Hampshire 1
- Oklahoma 1
- Rhode Island 1
- Texas 1
- Wisconsin 1
Customer overlap
Who shops at Hilltop Cafe
Tracked chains Hilltop Cafe customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
M
Mcquade's Ace Hardware
100
H
Hometown Foods
96
D
Dick's World of Wines
95
M
McQuade's Marketplace
83
McQuade's Marketplace
83
E
E-Z Midway Liquors
66
K
Kickin Wingz
28
J
Joey's New York Pizzeria
21
More trends