Growth
El Pueblo against its category
The biggest tracked US Mexican restaurants & taquerias by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks El Pueblo's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chuy's
|
-14.7% |
| 2 |
P
Plaza Azteca
|
+7.2% |
| 3 |
F
Filiberto's Mexican Food
|
+4.5% |
| 4 |
C
Condado Tacos
|
-18.5% |
| 5 | E El Nopal | -7.3% |
| 6 | P Pappasito's Cantina | +4.1% |
| 7 | R Rancherito's | +3.4% |
| 8 |
A
Azteca Mexican
|
+1.3% |
| 9 | M Monterrey Mexican Restaurant | +3.3% |
| 10 |
L
Lupe Tortilla
|
+8.3% |
Share of tracked category spend, indexed
Store footprint
Store map
10 tracked El Pueblo locations across 7 US states.
Tracked stores by state
- California 4
- Arkansas 1
- Indiana 1
- New York 1
- Oklahoma 1
- South Carolina 1
- Virginia 1
Customer overlap
Who shops at El Pueblo
Tracked chains El Pueblo customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
C
Cardiff Seaside Market
100
Cardiff Seaside Market
100
W
Walterboro IGA
97
T
The Forks
94
W
Walterboro
90
W
Westbury's Ace Hardware
78
B
Barrel House Grille
70
F
Franklin Muffler, Brakes & More
65
S
Serenity A Nail Boutique
65
F
Franklin Liquor
61
C
Cottageville Express
57
More trends