Growth
DARCARS Honda against its category
The biggest tracked US car dealer chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks DARCARS Honda's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
Store footprint
Store map
13 tracked DARCARS Honda locations across 2 US states. Maryland holds 85% of them.
Customer overlap
Who shops at DARCARS Honda
Tracked chains DARCARS Honda customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Giant Food
100
Lexus of Silver Spring
81
Foodway
72
Common Market
65
The Common Market
49
Wine Districts
42
Fitzgerald Auto Mall
41
Megamart Frederick
41
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