Trends · data through September 2026

Leisure & Travel trends in Allentown-Bethlehem-Easton, PA-NJ

Iceflower tracks 307 stores from 276 leisure & travel chains in Allentown-Bethlehem-Easton, PA-NJ. Choice Hotels grew fastest over the last year, ahead of GameStop and Lehigh Valley Martial Arts.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
276
Tracked stores
307
Consumer panel
130M+

Growth ranking

Fastest-growing tracked leisure & travel chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Choice Hotels and GameStop sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Choice Hotels - +8.6%
2 GameStop - -1.2%
3 Lehigh Valley Martial Arts - -8.1%
4 Holiday Inn Express & Suites - -20.7%
  • Hotels & Rentals
  • Park
  • Golf Course
  • Entertainment Location
  • Movie Theater
  • Swimming Pool
  • Bowling Alley
  • Other categories

Store footprint

Store map

307 tracked store locations in Allentown-Bethlehem-Easton, PA-NJ, colored by category. The top 5 chains by store count run 26 of the 307 stores (8%); 261 of the 276 tracked chains have a single store here. 6% of the tracked leisure & travel stores here are golf courses, against 9% across Pennsylvania.

  • Hotels & Rentals (70)
  • Park (19)
  • Golf Course (19)
  • Entertainment Location (17)
  • Movie Theater (12)
  • Swimming Pool (12)
  • Bowling Alley (11)
  • Other categories

Top tracked chains by store count

More trends

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