Trends · data through July 2026

Hotels in Alabama

Iceflower tracks 161 stores from 70 hotels chains in Alabama. Holiday Inn Express & Suites grew fastest over the last year, ahead of Homewood Suites by Hilton and Best Western.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
70
Tracked stores
161
Consumer panel
130M+

Growth ranking

Fastest-growing tracked hotels chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Holiday Inn Express & Suites and Homewood Suites by Hilton sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 H Holiday Inn Express & Suites logo Holiday Inn Express & Suites ▲2 +11.2%
2 H Homewood Suites by Hilton logo Homewood Suites by Hilton +8.4%
3 B Best Western logo Best Western +7.0%
4 F Fairfield Inn & Suites logo Fairfield Inn & Suites +6.4%
5 H Hampton Inn & Suites logo Hampton Inn & Suites +5.3%
6 M Marriott logo Marriott ▲1 +2.3%
7 D Drury Hotels logo Drury Hotels ▼1 +0.4%
8 E Embassy Suites by Hilton logo Embassy Suites by Hilton -1.2%
9 H Home2 Suites by Hilton logo Home2 Suites by Hilton ▼1 -1.3%
10 C Courtyard by Marriott logo Courtyard by Marriott ▲1 -1.6%
11 D DoubleTree by Hilton logo DoubleTree by Hilton -4.8%
12 S SpringHill Suites logo SpringHill Suites ▼1 -6.3%
13 C Choice Hotels logo Choice Hotels -7.2%
14 L La Quinta Inn & Suites logo La Quinta Inn & Suites -8.2%
15 H Hilton Garden Inn logo Hilton Garden Inn ▼1 -10.1%
  • Hampton Inn & Suites
  • Choice Hotels
  • Fairfield Inn & Suites
  • Courtyard by Marriott
  • Hilton Garden Inn
  • Marriott
  • SpringHill Suites
  • Other tracked chains

Store footprint

Store map

161 tracked store locations in Alabama. The 7 largest tracked chains are highlighted.

  • Hampton Inn & Suites (15)
  • Choice Hotels (16)
  • Fairfield Inn & Suites (8)
  • Courtyard by Marriott (8)
  • Hilton Garden Inn (8)
  • Marriott (4)
  • SpringHill Suites (5)
  • Other tracked chains

Top tracked chains by store count

More trends

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