Growth ranking
Fastest-growing tracked museum chains
Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below.
#
Chain
YoY growth
| Rank | Chain | Rank movement | YoY growth |
|---|---|---|---|
| 1 | Colonial Williamsburg | - | -41.7% |
- Nauticus
- Williamsburg
- Colonial Williamsburg
- Smithsonian Institution
- Virginia Air & Space Center
- Luray Caverns
- Jamestown-Yorktown Foundation
- Other tracked chains
Store footprint
Store map
103 tracked store locations in Virginia. The 7 largest tracked chains are highlighted. The top 5 chains by store count run 9 of the 103 stores (9%); 96 of the 99 tracked chains have a single store here. 3% of the tracked leisure & travel stores here are museums, against 2% across the United States.
- Nauticus (1)
- Williamsburg (1)
- Colonial Williamsburg (3)
- Smithsonian Institution (1)
- Virginia Air & Space Center (1)
- Luray Caverns (1)
- Jamestown-Yorktown Foundation (2)
- Other tracked chains
Top tracked chains by store count
- 1 Colonial Williamsburg 3
- 2 Jamestown-Yorktown Foundation 2
- 3 Jamestown Settlement 2
- 4 Middlesex County Museum 1
- 5 History Museum of Western Virginia 1
- 6 Pamplin Historical Park & National Museum of the Civil War Soldier 1
- 7 Carytown 1
- 8 Colonial Williamsburg Wigmaker 1
- 9 Danville Science Center 1
- 10 Hugh Mercer Apothecary Shop 1
- 11 Museum of Culpeper History 1
- 12 Watermen's Museum 1
- 13 Luray Valley Museum & Gardens 1
- 14 Science Museum of Western Virginia 1
- 15 Central Rappahannock Heritage Center 1
- 16 Virginia Museum of Natural History 1
- 17 Birthplace of Country Music Museum 1
- 18 Loudoun Heritage Farm Museum 1
- 19 Strasburg Museum 1
- 20 Deltaville Maritime Museum 1
- 21 Wood Brothers Racing 1
- 22 Wonder Universe 1
- 23 Wolf Creek Indian Village & Museum 1
- 24 Rural Retreat Depot 1
- 25 Casemate Museum 1
- 26 Barrier Islands Center 1
- 27 Piedmont Arts 1
- 28 Smithsonian 1
- 29 Gallery West 1
- 30 National Inventors Hall of Fame 1
- 31 U.S. Army Transportation Museum 1
- 32 George Washington's Office 1
- 33 Isle of Wight County Museum 1
- 34 Museum of Contemporary Art Arlington 1
- 35 Botetourt County Elections 1
- 36 Hampton History Museum 1
- 37 Mill House Museum 1
- 38 Roanoke Pinball Museum 1
- 39 Barry Art Museum 1
- 40 Rising Sun Tavern Museum 1
- 41 Muscarelle Museum of Art 1
- 42 Riddick's Folly House Museum 1
- 43 James Monroe Museum and Memorial Library 1
- 44 Patsy Cline Historic House 1
- 45 The James Madison Museum of Orange County Heritage 1
- 46 UVA Department of Art 1
- 47 Heritage West 1
- 48 Shenandoah Valley Civil War Museum 1
- 49 Virginia Holocaust Museum 1
- 50 Reston Museum 1
More trends