Growth
Salvation Army against its category
The biggest tracked UK charities & nonprofits by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Salvation Army's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | R Runnymede Trust | +4.3% |
| 2 | C CNet Bradford | - |
| 3 | S Swindon Bats | +9.1% |
| 4 | C Celtic FC Foundation | -18.5% |
| 5 |
R
|
- |
| 6 | Y Your Housing Group | -1.3% |
| 7 | T The One Twenty | -25.1% |
| 8 |
O
|
- |
| 9 | B British ORT | -35.0% |
| 10 | A Access UK | - |
| 24 |
S
|
-7.1% |
Share of tracked category spend, indexed
Store footprint
Store map
23 tracked Salvation Army locations across 7 of the UK's 12 regions and nations.
Tracked stores by region
- Scotland 6
- South East 5
- East Midlands 3
- East of England 3
- North West 2
- South West 2
- Yorkshire and The Humber 1
- Other 1
Customer overlap
Who shops at Salvation Army
Tracked chains Salvation Army customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends