Chain · United Kingdom · data through September 2026

S Salvation Army logo Salvation Army

Iceflower tracks 23 Salvation Army stores across 7 of the UK's 12 regions and nations. It ranks #24 of 277 tracked UK charities & nonprofits by card spend. Its share of tracked category spend moved -7.1% over the last year.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
23
Regions
7
Category
Charities & Nonprofits
Category rank
#24

Growth

Salvation Army against its category

The biggest tracked UK charities & nonprofits by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Salvation Army's share of the category quarter by quarter, indexed to 2024 Q4 = 100.

# Chain YoY share
1 R Runnymede Trust +4.3%
2 C CNet Bradford -
3 S Swindon Bats +9.1%
4 C Celtic FC Foundation -18.5%
5 R Royal Voluntary Service logo Royal Voluntary Service -
6 Y Your Housing Group -1.3%
7 T The One Twenty -25.1%
8 O Oxfam logo Oxfam -
9 B British ORT -35.0%
10 A Access UK -
24 S Salvation Army logo Salvation Army -7.1%

Share of tracked category spend, indexed

100 83.4 2024 Q4 2026 Q3

Store footprint

Store map

23 tracked Salvation Army locations across 7 of the UK's 12 regions and nations.

Tracked stores by region

  • Scotland 6
  • South East 5
  • East Midlands 3
  • East of England 3
  • North West 2
  • South West 2
  • Yorkshire and The Humber 1
  • Other 1

Customer overlap

Who shops at Salvation Army

Tracked chains Salvation Army customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

L Lothian Buses logo Lothian Buses 100
A ALDI logo ALDI 32
B B&M logo B&M 29
P Poundland logo Poundland 29
S Scotmid logo Scotmid 29
S Semichem logo Semichem 23
T Tesco logo Tesco 16
L Lidl logo Lidl 13

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