Trends · data through July 2026

Pubs in Reading

Iceflower tracks 142 stores from 132 pubs chains in Reading.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
132
Tracked stores
142
Consumer panel
130M+

Growth ranking

Fastest-growing tracked pubs chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. The Bull and The Royal Oak sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 T The Bull - -5.7%
2 T The Royal Oak - -29.7%
  • The Bull
  • O'Neill's
  • Royal Foresters
  • The Nags Head
  • The Rising Sun
  • The Peacock Farm
  • The Three Guineas
  • Other tracked chains

Store footprint

Store map

142 tracked store locations in Reading. The 7 largest tracked chains are highlighted.

  • The Bull (3)
  • O'Neill's (1)
  • Royal Foresters (1)
  • The Nags Head (2)
  • The Rising Sun (2)
  • The Peacock Farm (1)
  • The Three Guineas (1)
  • Other tracked chains

Top tracked chains by store count

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