Growth
The Royal Oak against its category
The biggest tracked UK pubs chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Royal Oak's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | S Sovereigns | - |
| 2 | T The Red Lion | +2.7% |
| 3 |
B
Brewers Fayre
|
-22.3% |
| 4 | E Epworth House | - |
| 5 | O O'Neill's | +6.3% |
| 6 |
W
Wetherspoon
|
-0.5% |
| 7 | T The Royal Oak | +10.1% |
| 8 | Y YO! Waltham Abbey Tesco Kiosk | -8.4% |
| 9 | T The Crown | -4.5% |
| 10 | T The Ship Inn | -2.3% |
Share of tracked category spend, indexed
Store footprint
Store map
178 tracked The Royal Oak locations across 10 of the UK's 12 regions and nations.
Tracked stores by region
- South East 27
- South West 27
- East Midlands 24
- West Midlands 24
- North West 18
- East of England 17
- Yorkshire and The Humber 14
- London 13
- Wales 12
- Scotland 2
Customer overlap
Who shops at The Royal Oak
Tracked chains The Royal Oak customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends