Trends · data through September 2026

Ice Cream & Frozen Treats in Reading, PA

Iceflower tracks 36 stores from 20 ice cream & frozen treats in Reading, PA. Dairy Queen grew fastest over the last year, ahead of Rita's Italian Ice & Frozen Custard and Baskin-Robbins.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
20
Tracked stores
36
Consumer panel
130M+

Growth ranking

Fastest-growing tracked ice cream & frozen treats

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Dairy Queen and Rita's Italian Ice & Frozen Custard sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 D Dairy Queen logo Dairy Queen - +2.8%
2 R Rita's Italian Ice & Frozen Custard logo Rita's Italian Ice & Frozen Custard - -0.8%
3 B Baskin-Robbins logo Baskin-Robbins - -37.3%
  • Rita's Italian Ice & Frozen Custard
  • Dairy Queen
  • Scoupe Deville
  • Yogo Crazy
  • Sweet Ride Ice Cream
  • Cold Stone Creamery
  • Pop's Malt Shoppe
  • Other tracked chains

Store footprint

Store map

36 tracked store locations in Reading, PA. The 7 largest tracked chains are highlighted.

  • Rita's Italian Ice & Frozen Custard (11)
  • Dairy Queen (4)
  • Scoupe Deville (1)
  • Yogo Crazy (1)
  • Sweet Ride Ice Cream (1)
  • Cold Stone Creamery (1)
  • Pop's Malt Shoppe (1)
  • Other tracked chains

Top tracked chains by store count

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.

Working in restaurants and QSR? See consumer transaction data for restaurants and QSR →