Trends · data through September 2026

Mexican Fast Food & Fast Casual in Philadelphia-Camden-Wilmington, PA-NJ-DE-MD

Iceflower tracks 196 stores from 13 Mexican fast food & fast casual chains in Philadelphia-Camden-Wilmington, PA-NJ-DE-MD. Chipotle Mexican Grill grew fastest over the last year, ahead of California Tortilla and Qdoba.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
13
Tracked stores
196
Consumer panel
130M+

Growth ranking

Fastest-growing tracked Mexican fast food & fast casual chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Chipotle Mexican Grill and California Tortilla sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 C Chipotle Mexican Grill logo Chipotle Mexican Grill - +8.8%
2 C California Tortilla logo California Tortilla - +3.8%
3 Q Qdoba logo Qdoba - -0.2%
4 B Bubbakoo's Burritos logo Bubbakoo's Burritos - -1.1%
5 M Moe's Southwest Grill logo Moe's Southwest Grill - -2.1%
6 T Taco Bell logo Taco Bell - -9.9%
7 P Pancheros Mexican Grill logo Pancheros Mexican Grill - -13.8%
  • Chipotle Mexican Grill
  • Taco Bell
  • Qdoba
  • Pancheros Mexican Grill
  • Bubbakoo's Burritos
  • California Tortilla
  • Moe's Southwest Grill
  • Other tracked chains

Store footprint

Store map

196 tracked store locations in Philadelphia-Camden-Wilmington, PA-NJ-DE-MD. The 7 largest tracked chains are highlighted.

  • Chipotle Mexican Grill (83)
  • Taco Bell (54)
  • Qdoba (21)
  • Pancheros Mexican Grill (8)
  • Bubbakoo's Burritos (8)
  • California Tortilla (6)
  • Moe's Southwest Grill (9)
  • Other tracked chains

Top tracked chains by store count

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