Trends · data through July 2026

Bakeries in Oxford

Iceflower tracks 42 stores from 17 bakeries chains in Oxford. GAIL's grew fastest over the last year, ahead of Greggs and Nash's Bakery.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
17
Tracked stores
42
Consumer panel
130M+

Growth ranking

Fastest-growing tracked bakeries chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. GAIL's and Greggs sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 G GAIL's - -30.4%
2 G Greggs logo Greggs - -37.7%
3 N Nash's Bakery - -58.8%
  • MOR Bakery & Kitchen
  • Greggs
  • GAIL's
  • Nash's Bakery
  • The Cottage Bakery
  • Ben's Cookies
  • Cake Box
  • Other tracked chains

Store footprint

Store map

42 tracked store locations in Oxford. The 7 largest tracked chains are highlighted.

  • MOR Bakery & Kitchen (1)
  • Greggs (19)
  • GAIL's (4)
  • Nash's Bakery (4)
  • The Cottage Bakery (1)
  • Ben's Cookies (1)
  • Cake Box (1)
  • Other tracked chains

Top tracked chains by store count

  • 1 G Greggs logo Greggs 19
  • 2 G GAIL's 4
  • 3 N Nash's Bakery 4
  • 4 C Cornfield Bakery 2
  • 5 O Oliphant's 1
  • 6 B Bread Bin Bakery and Cafe 1
  • 7 S Santa Nata logo Santa Nata 1
  • 8 G Gatineau Ltd 1
  • 9 G GAIL's Bakery 1
  • 10 A All Wrapped Up 1
  • 11 B Blake's Kitchen 1
  • 12 O Ole & Steen logo Ole & Steen 1
  • 13 H Hamblin Bread 1
  • 14 C Cake Box logo Cake Box 1
  • 15 B Ben's Cookies logo Ben's Cookies 1
  • 16 T The Cottage Bakery 1
  • 17 M MOR Bakery & Kitchen 1

More trends

Ready to see your market clearly?

Create an account, pick a plan, and explore your merchants, competitors and customers the way they actually behave.