Growth
Total Wireless against its category
The biggest tracked US electronics stores chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Total Wireless's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
B
Best Buy
|
+0.9% |
| 2 |
A
Apple
|
-6.2% |
| 3 |
G
GameStop
|
+9.4% |
| 4 |
V
Verizon
|
-3.5% |
| 5 |
M
Micro Center
|
- |
| 6 |
T
T-Mobile
|
-27.6% |
| 7 |
A
AT&T Store
|
-2.9% |
| 8 |
C
Cellular Sales
|
+7.2% |
| 9 |
M
Metro by T-Mobile
|
-4.2% |
| 10 | B Batteries Plus Bulbs | -1.4% |
| 38 |
T
Total Wireless
|
- |
Share of tracked category spend, indexed
Store footprint
Store map
78 tracked Total Wireless locations across 23 US states.
Tracked stores by state
- New Jersey 8
- Florida 6
- Ohio 6
- Texas 6
- Virginia 6
- Maryland 5
- New York 5
- Colorado 4
- Louisiana 4
- North Carolina 4
- Illinois 3
- Tennessee 3
- Arizona 2
- California 2
- Georgia 2
- Michigan 2
- Pennsylvania 2
- South Carolina 2
- Utah 2
- Connecticut 1
- Indiana 1
- Nevada 1
- Wisconsin 1
Customer overlap
Who shops at Total Wireless
Tracked chains Total Wireless customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
J
Joe V's
76
M
Mi Tienda
66
More trends