Growth
The Local against its category
The biggest tracked US bars, pubs & breweries by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Local's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Seminole Hard Rock Hotel & Casino | - |
| 2 | Bar Louie | -29.0% |
| 3 | The Tavern at Your Nexton Harris Teeter | -0.0% |
| 4 | Postino WineCafe | -5.0% |
| 5 | The Local | -4.7% |
| 6 | The Brass Tap | -8.9% |
| 7 | McGuire's Irish Pub | -14.2% |
| 8 | Tin Roof | +5.2% |
| 9 | Fat Tuesday | -8.9% |
| 10 | The Depot | -4.2% |
Share of tracked category spend, indexed
Store footprint
Store map
89 tracked The Local locations across 37 US states. California, Florida, and Colorado hold 19% of them.
Tracked stores by state
- California 6
- Florida 6
- Colorado 5
- North Carolina 5
- New York 5
- Wisconsin 5
- Tennessee 4
- Texas 4
- Arizona 3
- Georgia 3
- Maryland 3
- Nevada 3
- Virginia 3
- Alabama 2
- Iowa 2
- Kentucky 2
- Massachusetts 2
- Michigan 2
- Minnesota 2
- New Hampshire 2
- Vermont 2
- Washington 2
- Wyoming 2
- Alaska 1
- Hawaii 1
- Idaho 1
- Louisiana 1
- Maine 1
- Montana 1
- New Jersey 1
- Ohio 1
- Oregon 1
- Pennsylvania 1
- Rhode Island 1
- South Carolina 1
- South Dakota 1
- Utah 1
Customer overlap
Who shops at The Local
Tracked chains The Local customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
City of Lafollette
100
Bradfords Neighborhood Market
73
Market 32
63
DeCA Fort Wainwright Commissary
53
Olde Town Pub
49
Kleins Supermarkets
45
More trends