Growth
Scandinavian Designs against its category
The biggest tracked US upscale home furnishings by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Scandinavian Designs's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
P
|
+14.6% |
| 2 |
C
|
- |
| 3 |
C
|
-11.4% |
| 4 |
A
|
-33.1% |
| 5 | E Ethan Allen | +2.7% |
| 6 |
W
|
- |
| 7 |
R
|
-20.7% |
| 8 |
F
|
- |
| 9 |
R
|
- |
| 10 | S Scandinavian Designs | -12.9% |
Share of tracked category spend, indexed
Store footprint
Store map
14 tracked Scandinavian Designs locations across 7 US states.
Tracked stores by state
- California 5
- Colorado 2
- Idaho 2
- Utah 2
- Arizona 1
- Indiana 1
- Pennsylvania 1
Customer overlap
Who shops at Scandinavian Designs
Tracked chains Scandinavian Designs customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends