Growth
Pottery Barn Kids against its category
The biggest tracked US baby & kids by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Pottery Barn Kids's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Carter's
|
+1.6% |
| 2 |
T
The Children's Place
|
-2.7% |
| 3 |
J
Janie and Jack
|
-3.8% |
| 4 |
O
OshKosh B'Gosh
|
-11.8% |
| 5 |
G
Gap Kids
|
+17.1% |
| 6 | K Kidz Again | -2.3% |
| 7 | F Fashion Cents Consignment | -4.6% |
| 8 | K Kid City | -5.0% |
| 9 | P Palm Beach Kidz | - |
| 10 |
P
Pottery Barn Kids
|
+10.5% |
Share of tracked category spend, indexed
Store footprint
Store map
12 tracked Pottery Barn Kids locations across 11 US states.
Tracked stores by state
- New Jersey 2
- Arizona 1
- California 1
- Florida 1
- Georgia 1
- Massachusetts 1
- Michigan 1
- Minnesota 1
- Ohio 1
- Pennsylvania 1
- Texas 1
Customer overlap
Who shops at Pottery Barn Kids
Tracked chains Pottery Barn Kids customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
C
C.R. Chicks
33
L
Lynora's
32
Lynora's
32
J
Joseph's Classic Market
29
Joseph's Classic Market
29
O
Oakland Nursery
28
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