Growth
MasterCuts against its category
The biggest tracked US hair salon chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks MasterCuts's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Great Clips | +3.9% |
| 2 | Sport Clips Haircuts | +0.9% |
| 3 | Supercuts | -2.6% |
| 4 | Hair Cuttery | +3.0% |
| 5 | SmartStyle | -30.8% |
| 6 | Fantastic Sams | -7.3% |
| 7 | Cost Cutters | -1.8% |
| 8 | Sharkey's Cuts for Kids | +12.4% |
| 9 | Cookie Cutters Haircuts for Kids | -6.7% |
| 10 | Mitchell's Salon & Day Spa | - |
Share of tracked category spend, indexed
Store footprint
Store map
25 tracked MasterCuts locations across 13 US states. Illinois, California, and Florida hold 52% of them.
Tracked stores by state
- Illinois 5
- California 4
- Florida 4
- Indiana 2
- Oregon 2
- Arizona 1
- Georgia 1
- New York 1
- Pennsylvania 1
- South Carolina 1
- Tennessee 1
- Texas 1
- Wisconsin 1
Customer overlap
Who shops at MasterCuts
Tracked chains MasterCuts customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Pete's Fresh Market
100
Memphis Light Gas & Water
61
Brookhaven Market
59
Superlo Foods
50
Jewel-Osco
24
Mariano's
11
Los Burritos Tapatios
9
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