Growth
Luigi's Pizza against its category
The biggest tracked US pizzerias by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Luigi's Pizza's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Mellow Mushroom | -1.1% |
| 2 | LaRosa's Pizzeria | -3.0% |
| 3 | Barro's Pizza | +0.2% |
| 4 | Idaho Pizza Company | +3.0% |
| 5 | Pizza King | -10.0% |
| 6 | Dion's | - |
| 7 | Grimaldi's | +7.7% |
| 8 | Giordano's Pizza | +2.1% |
| 9 | Rosati's Pizza | +12.8% |
| 10 | Tony's Pizza | +2.8% |
| 64 | Luigi's Pizza | -13.6% |
Share of tracked category spend, indexed
Store footprint
Store map
56 tracked Luigi's Pizza locations across 22 US states. New York, New Jersey, and Florida hold 34% of them.
Tracked stores by state
- New York 8
- New Jersey 6
- Florida 5
- California 4
- North Carolina 3
- Ohio 3
- Oklahoma 3
- Tennessee 3
- Texas 3
- Wisconsin 3
- Kentucky 2
- Michigan 2
- Pennsylvania 2
- Alaska 1
- Colorado 1
- Delaware 1
- Illinois 1
- Indiana 1
- Massachusetts 1
- New Mexico 1
- Oregon 1
- Virginia 1
Customer overlap
Who shops at Luigi's Pizza
Tracked chains Luigi's Pizza customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Ft Campbell
100
Fort Campbell Commissary
56
Wyatt Johnson Automotive Group
39
Jim Dandy
37
Cookie Crock Market
31
Alston Country Store
30
Alston Pub & Grub
29
Carteret County Abc Board
25
Austin Veterinary Animal Hospital
23
Walmart Tire and Lube Center
23
More trends