Growth
Hugo Boss against its category
The biggest tracked US men's apparel chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Hugo Boss's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
M
Men's Wearhouse
|
+1.2% |
| 2 |
P
Polo Ralph Lauren Factory Store
|
-4.1% |
| 3 |
J
Jos. A. Bank
|
-2.0% |
| 4 |
R
Ralph Lauren
|
+6.3% |
| 5 |
B
Brooks Brothers
|
+0.1% |
| 6 |
P
Polo Ralph Lauren
|
-4.3% |
| 7 |
S
Suitsupply
|
- |
| 8 |
L
Lacoste
|
+8.6% |
| 9 |
J
Johnston & Murphy
|
-2.9% |
| 10 |
T
TravisMathew Apparel
|
+13.3% |
| 16 |
H
Hugo Boss
|
-8.7% |
Share of tracked category spend, indexed
Store footprint
Store map
12 tracked Hugo Boss locations across 7 US states.
Tracked stores by state
- California 4
- Florida 2
- Texas 2
- New Jersey 1
- Nevada 1
- New York 1
- Virginia 1
Customer overlap
Who shops at Hugo Boss
Tracked chains Hugo Boss customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
G
G-Star RAW
62
G-Star RAW
62
S
SPC Automotive
44
L
LAX Wine and Spirits
40
LAX Wine and Spirits
40
A
Apple Tree Market
38
L
Las Americas Premium Outlets
37
Las Americas Premium Outlets
37
D
Del Amo Motorsports
36
L
Liva Distributors
35
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