Growth
Healing Hands against its category
The biggest tracked US massage therapy chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Healing Hands's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Massage Heights | -7.2% |
| 2 | Hand & Stone | -1.3% |
| 3 | Main Street Massage | +14.4% |
| 4 | Unwind Wellness | +4.1% |
| 5 | Massage Etoile | - |
| 6 | Discover Touch | - |
| 7 | Healing Hands | - |
| 8 | Relax Station | +0.4% |
| 9 | Oriental Chi | -17.5% |
| 10 | Pure Massage | -8.3% |
Share of tracked category spend, indexed
Store footprint
Store map
17 tracked Healing Hands locations across 11 US states. Florida, California, and Illinois hold 41% of them.
Tracked stores by state
- Florida 3
- California 2
- Illinois 2
- Indiana 2
- Texas 2
- Arkansas 1
- Delaware 1
- Maryland 1
- North Carolina 1
- Pennsylvania 1
- Virginia 1
Customer overlap
Who shops at Healing Hands
Tracked chains Healing Hands customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends