Growth
Fat Shack against its category
The biggest tracked US sandwich & sub shops by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Fat Shack's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Subway | +1.0% |
| 2 | Arby's | -4.5% |
| 3 | Jersey Mike's Subs | +4.2% |
| 4 | Jimmy John's | -4.2% |
| 5 | Firehouse Subs | +2.4% |
| 6 | McAlister's Deli | +6.4% |
| 7 | Charleys Cheesesteaks | -9.4% |
| 8 | Potbelly Sandwich Shop | -6.1% |
| 9 | Penn Station East Coast Subs | -7.4% |
| 10 | Jason's Deli | -1.4% |
| 128 | Fat Shack | -7.6% |
Share of tracked category spend, indexed
Store footprint
Store map
30 tracked Fat Shack locations across 14 US states. Colorado, Texas, and Kansas hold 57% of them.
Tracked stores by state
- Colorado 9
- Texas 5
- Kansas 3
- Florida 2
- Washington 2
- Georgia 1
- Illinois 1
- Missouri 1
- Nevada 1
- Oklahoma 1
- Oregon 1
- Pennsylvania 1
- South Dakota 1
- Tennessee 1
Customer overlap
Who shops at Fat Shack
Tracked chains Fat Shack customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Williams Village Liquor
100
King Soopers
70
Bova's Market & Grill
46
Everyday
26
Dillons
25
AAFES Exchange
25
Old Nelson
20
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