Growth
Chopsticks against its category
The biggest tracked US Chinese chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Chopsticks's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Panda Express | +5.9% |
| 2 | China Wok | -2.4% |
| 3 | Din Tai Fung | +12.3% |
| 4 | China King | -1.0% |
| 5 | Great Wall | -5.0% |
| 6 | China Garden | -4.1% |
| 7 | New China | -6.8% |
| 8 | Hong Kong Restaurant | -5.3% |
| 9 | China House | -5.7% |
| 10 | Pei Wei | -11.0% |
| 48 | Chopsticks | - |
Share of tracked category spend, indexed
Store footprint
Store map
36 tracked Chopsticks locations across 22 US states. Texas, Mississippi, and Washington hold 33% of them.
Tracked stores by state
- Texas 6
- Mississippi 3
- Washington 3
- Wisconsin 3
- Massachusetts 2
- Oklahoma 2
- Pennsylvania 2
- Alaska 1
- Florida 1
- Georgia 1
- Illinois 1
- Kentucky 1
- Louisiana 1
- Maine 1
- North Carolina 1
- New Jersey 1
- New York 1
- Oregon 1
- South Carolina 1
- Tennessee 1
- Virginia 1
- West Virginia 1
Customer overlap
Who shops at Chopsticks
Tracked chains Chopsticks customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Froogel's Cost Plus
100
Zebs Petroleum
64
Neco's XP
50
Waterford Food Mart
45
Rochester Food & Beverage
40
Bradley's Cajun Quick Stop & Deli
38
Waterford, WI
37
Millgate General Store
36
Gold Nugget Package Store
35
The Corner Drugstore
34
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