Trends · data through September 2026

Leisure & Travel trends in Vermont

Iceflower tracks 368 stores from 345 leisure & travel chains in Vermont. Choice Hotels grew fastest over the last year, ahead of Hampton Inn & Suites and GameStop.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
345
Tracked stores
368
Consumer panel
130M+

Growth ranking

Fastest-growing tracked leisure & travel chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Choice Hotels and Hampton Inn & Suites sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Choice Hotels - -3.4%
2 Hampton Inn & Suites - -6.7%
3 GameStop - -37.8%
4 Courtyard by Marriott - -53.4%

Store footprint

Store map

368 tracked store locations in Vermont, colored by category. The top 5 chains by store count run 16 of the 368 stores (4%); 328 of the 345 tracked chains have a single store here. 10% of the tracked leisure & travel stores here are resorts, against 2% across the United States.

  • Hotels & Rentals (119)
  • Resort (37)
  • Golf Course (29)
  • Park (20)
  • Museum (16)
  • Campground (12)
  • Historic Site (11)
  • Other categories

Top tracked chains by store count

  • 1 GameStop 4
  • 2 Choice Hotels 4
  • 3 Hampton Inn & Suites 3
  • 4 Courtyard by Marriott 3
  • 5 Brattleboro Common 2
  • 6 Shelburne Museum 2
  • 7 Comfort Inn 2
  • 8 Pico Mountain 2
  • 9 Norwich University 2
  • 10 Stowe Mountain Resort 2
  • 11 Billings Farm & Museum 2
  • 12 Okemo Mountain Resort 2
  • 13 Mount Snow 2
  • 14 Elks Lodge 2
  • 15 Holiday Inn Express 2
  • 16 Jay Peak Resort 2
  • 17 South Burlington Track 1
  • 18 The Quechee Inn at Marshland Farm 1
  • 19 Lake Dunmore Kampersville 1
  • 20 Brattleboro Bowl 1
  • 21 Welden Theatre 1
  • 22 The Inn At Montpelier 1
  • 23 Burke Mountain Resort 1
  • 24 Killington Resort 1
  • 25 Hampton Inn Bennington 1
  • 26 Haystack Golf Course 1
  • 27 The Paramount Theatre 1
  • 28 Ramshead Trees 1
  • 29 Branon's Pools 1
  • 30 The Kwini Club Practice Facility 1
  • 31 Cochran's Ski Area 1
  • 32 Escape Room 60 1
  • 33 Killington Mountain Lodge, Tapestry Collection by Hilton 1
  • 34 Stone Church 1
  • 35 Kingdom Trails 1
  • 36 Kimpton Taconic Hotel 1
  • 37 Mad River Barn 1
  • 38 The Norwich Inn 1
  • 39 The Anchorage 1
  • 40 Mt Anthony Country Club 1
  • 41 The Bern Gallery 1
  • 42 Greenbrier Inn Killington 1
  • 43 Jay Peak Ski Resort 1
  • 44 Killington Peak 1
  • 45 Northwood Gallery 1
  • 46 Springfield Bowl 1
  • 47 The Mountain Inn 1
  • 48 Innsbruck Inn at Stowe 1
  • 49 Frog Hollow State Craft Center 1
  • 50 Hampton Inn & Conference Center 1

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