Growth
The Malt Shovel against its category
The biggest tracked UK pubs chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Malt Shovel's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | S Sovereigns | - |
| 2 | T The Red Lion | +2.7% |
| 3 |
B
Brewers Fayre
|
-22.3% |
| 4 | E Epworth House | - |
| 5 | O O'Neill's | +6.3% |
| 6 |
W
Wetherspoon
|
-0.5% |
| 7 | T The Royal Oak | +10.1% |
| 8 | Y YO! Waltham Abbey Tesco Kiosk | -8.4% |
| 9 | T The Crown | -4.5% |
| 10 | T The Ship Inn | -2.3% |
| 131 | T The Malt Shovel | +3.4% |
Share of tracked category spend, indexed
Store footprint
Store map
18 tracked The Malt Shovel locations across 7 of the UK's 12 regions and nations.
Tracked stores by region
- West Midlands 5
- Yorkshire and The Humber 5
- East Midlands 4
- London 1
- Scotland 1
- South East 1
- South West 1
Customer overlap
Who shops at The Malt Shovel
Tracked chains The Malt Shovel customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
M
M6 Toll Plaza
58
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