Growth
The George and Dragon against its category
The biggest tracked UK pubs chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The George and Dragon's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | S Sovereigns | - |
| 2 | T The Red Lion | +2.7% |
| 3 |
B
Brewers Fayre
|
-22.3% |
| 4 | E Epworth House | - |
| 5 | O O'Neill's | +6.3% |
| 6 |
W
Wetherspoon
|
-0.5% |
| 7 | T The Royal Oak | +10.1% |
| 8 | Y YO! Waltham Abbey Tesco Kiosk | -8.4% |
| 9 | T The Crown | -4.5% |
| 10 | T The Ship Inn | -2.3% |
| 179 | T The George and Dragon | +1.8% |
Share of tracked category spend, indexed
Store footprint
Store map
14 tracked The George and Dragon locations across 5 of the UK's 12 regions and nations.
Tracked stores by region
- South East 7
- East of England 2
- North East 2
- North West 2
- East Midlands 1
Customer overlap
Who shops at The George and Dragon
Tracked chains The George and Dragon customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends