Trends · data through September 2026

Sporting Goods Stores in San Diego-Chula Vista-Carlsbad, CA

Iceflower tracks 177 stores from 147 sporting goods store chains in San Diego-Chula Vista-Carlsbad, CA. Big 5 Sporting Goods grew fastest over the last year, ahead of DICK'S Sporting Goods and Play It Again Sports.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
147
Tracked stores
177
Consumer panel
130M+

Growth ranking

Fastest-growing tracked sporting goods store chains

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Big 5 Sporting Goods and DICK'S Sporting Goods sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 Big 5 Sporting Goods - +7.9%
2 DICK'S Sporting Goods - -1.4%
3 Play It Again Sports - -2.4%
4 West Marine - -3.7%
5 Sun Diego Boardshops - -58.9%
  • DICK'S Sporting Goods
  • The Golf Mart
  • Big 5 Sporting Goods
  • Sportsman's Warehouse
  • West Marine
  • Play It Again Sports
  • Hansen Surfboards
  • Other tracked chains

Store footprint

Store map

177 tracked store locations in San Diego-Chula Vista-Carlsbad, CA. The 7 largest tracked chains are highlighted. The top 5 chains by store count run 26 of the 177 stores (15%); 133 of the 147 tracked chains have a single store here. 6% of the tracked retail stores here are sporting goods stores, against 5% across California.

  • DICK'S Sporting Goods (6)
  • The Golf Mart (2)
  • Big 5 Sporting Goods (10)
  • Sportsman's Warehouse (1)
  • West Marine (3)
  • Play It Again Sports (4)
  • Hansen Surfboards (1)
  • Other tracked chains

Top tracked chains by store count

  • 1 Big 5 Sporting Goods 10
  • 2 DICK'S Sporting Goods 6
  • 3 Play It Again Sports 4
  • 4 West Marine 3
  • 5 Sun Diego Boardshops 3
  • 6 The Golf Mart 2
  • 7 South Coast Surf Shop 2
  • 8 Superior Pool Products LLC 2
  • 9 Capland 2
  • 10 Surf Ride Boardshop 2
  • 11 Trek Bicycle 2
  • 12 Edwin Watts Golf 2
  • 13 Mitch's Surf Shop 2
  • 14 South Coast Wahines 2
  • 15 Top Jolt Cycle 1
  • 16 Step It Up Studios 1
  • 17 Milestone Running Shop 1
  • 18 Hitting Bombs Apparel 1
  • 19 Soccer USA 1
  • 20 Black Mountain Bicycles 1
  • 21 Soccer Mexico 1
  • 22 Oceanside Pier Bait Shop 1
  • 23 Stax Skate Shop 1
  • 24 Ye Olde Bicycle Shop 2 1
  • 25 Boom Boom Brazil 1
  • 26 Ocean Enterprises 1
  • 27 Progression Surf 1
  • 28 Westwood Sports 1
  • 29 Stubborn Goat Bike Shop 1
  • 30 Alvin Lou's Drilling Room 1
  • 31 Peninsula Bikes 1
  • 32 Crystal Pier Bait and Tackle 1
  • 33 North of the Border Bicycles 1
  • 34 San Diego Divers 1
  • 35 Seaside Rackets 1
  • 36 Racket Stringing Workshop 1
  • 37 Gussler's 1
  • 38 Bicycle Warehouse 1
  • 39 Angler's Choice Tackle 1
  • 40 Golden Edge Sports 1
  • 41 Ding King Surfboard Repair 1
  • 42 California Bicycle 1
  • 43 Urbn Sk8 1
  • 44 Eazy Toyz 1
  • 45 Soulgrind Skateboard Shop 1
  • 46 Toor Knives 1
  • 47 Nalpak Group 1
  • 48 Fighters Market 1
  • 49 Rx Smart Gear 1
  • 50 Wave Weapon Surf Shop 1

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