Trends · data through September 2026

Bakeries, Donuts & Desserts in Northampton

Iceflower tracks 30 stores from 19 bakeries, donuts & desserts in Northampton.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
19
Tracked stores
30
Consumer panel
130M+

Growth ranking

Fastest-growing tracked bakeries, donuts & desserts

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below.

# Chain YoY growth
RankChainRank movementYoY growth
1 G Greggs logo Greggs - -1.6%
  • Greggs
  • Cake Inn Northampton
  • Heavenly Desserts
  • Cake Box
  • Kaspa's
  • Oliver Adams
  • Istanbul Bakery & Cafe
  • Other tracked chains

Store footprint

Store map

30 tracked store locations in Northampton. The 7 largest tracked chains are highlighted.

  • Greggs (12)
  • Cake Inn Northampton (1)
  • Heavenly Desserts (1)
  • Cake Box (1)
  • Kaspa's (1)
  • Oliver Adams (1)
  • Istanbul Bakery & Cafe (1)
  • Other tracked chains

Top tracked chains by store count

  • 1 G Greggs logo Greggs 12
  • 2 C Cake Inn Northampton 1
  • 3 H Heavenly Desserts logo Heavenly Desserts 1
  • 4 C Cake Box logo Cake Box 1
  • 5 K Kaspa's logo Kaspa's 1
  • 6 O Oliver Adams 1
  • 7 I Istanbul Bakery & Cafe 1
  • 8 D Duston Village Bakery 1
  • 9 G Gardners Bakery 1
  • 10 M Magee Street Bakery 1
  • 11 T Tropical Bakeries 1
  • 12 A Auntie Anne's logo Auntie Anne's 1
  • 13 L Little Dessert Shop logo Little Dessert Shop 1
  • 14 B Baguettes Bakes & Cakes 1
  • 15 T Tonys icecreams 1
  • 16 M Minoffles Northampton 1
  • 17 B Butterwick Bakery 1
  • 18 A Artisan Bakery 1
  • 19 P Panemark 1

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