Trends · data through September 2026

Discount Grocers in Fresno, CA

Iceflower tracks 33 stores from 10 discount grocers in Fresno, CA. Smart & Final grew fastest over the last year, ahead of WinCo and FoodMaxx.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked chains
10
Tracked stores
33
Consumer panel
130M+

Growth ranking

Fastest-growing tracked discount grocers

Ranked by year-over-year growth of share of tracked local spend. Arrows show movement in the rankings since last year. Each dot in the chart is one tracked chain: bigger market position to the right, faster growth higher up, more tracked stores in a bigger dot. Colors match the store map below. Smart & Final and WinCo sit in the high-growth half.

# Chain YoY growth
RankChainRank movementYoY growth
1 S Smart & Final logo Smart & Final - +2.9%
2 W WinCo logo WinCo - +1.1%
3 F FoodMaxx logo FoodMaxx - -5.2%
4 F Food 4 Less logo Food 4 Less - -7.1%
5 F Foods Co logo Foods Co - -14.6%
  • WinCo
  • Smart & Final
  • FoodMaxx
  • Grocery Outlet
  • Foods Co
  • Food 4 Less
  • ALDI
  • Other tracked chains

Store footprint

Store map

33 tracked store locations in Fresno, CA. The 7 largest tracked chains are highlighted.

  • WinCo (3)
  • Smart & Final (8)
  • FoodMaxx (5)
  • Grocery Outlet (6)
  • Foods Co (3)
  • Food 4 Less (3)
  • ALDI (2)
  • Other tracked chains

Top tracked chains by store count

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