Growth
Tractor Supply Company against its category
The biggest tracked US farm & ranch stores by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Tractor Supply Company's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Tractor Supply Co. | +1.4% |
| 2 | Fleet Farm | +3.4% |
| 3 | Rural King | +2.2% |
| 4 | Blain's Farm & Fleet | -4.5% |
| 5 | D&B Supply | -1.2% |
| 6 | C-A-L Ranch Stores | -18.1% |
| 7 | BomgaarsSupply | +2.0% |
| 8 | Murdoch's Ranch & Home Supply | +8.2% |
| 9 | Runnings | +5.5% |
| 10 | Atwoods Ranch & Home Goods | +5.2% |
| 13 | Tractor Supply Company | +4.4% |
Share of tracked category spend, indexed
Store footprint
Store map
42 tracked Tractor Supply Company locations across 18 US states. Pennsylvania, Michigan, and Tennessee hold 36% of them.
Tracked stores by state
- Pennsylvania 7
- Michigan 4
- Tennessee 4
- Texas 4
- Kentucky 3
- Ohio 3
- Florida 2
- Kansas 2
- North Carolina 2
- New York 2
- West Virginia 2
- Georgia 1
- Indiana 1
- New Jersey 1
- New Mexico 1
- Oklahoma 1
- South Carolina 1
- Virginia 1
Customer overlap
Who shops at Tractor Supply Company
Tracked chains Tractor Supply Company customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
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