Growth
The Shack against its category
The biggest tracked US casual dining chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Shack's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Texas Roadhouse | +6.1% |
| 2 | Chili's Grill & Bar | +5.7% |
| 3 | Olive Garden | +2.0% |
| 4 | Applebee's Grill + Bar | -1.3% |
| 5 | LongHorn Steakhouse | +9.0% |
| 6 | Outback Steakhouse | +0.2% |
| 7 | Red Robin Gourmet Burgers | -5.4% |
| 8 | Red Lobster | -0.7% |
| 9 | BJ's Restaurant & Brewhouse | -8.6% |
| 10 | Cheddar's Scratch Kitchen | +1.6% |
| 53 | The Shack | -5.7% |
Share of tracked category spend, indexed
Store footprint
Store map
78 tracked The Shack locations across 32 US states. Texas, California, and Florida hold 27% of them.
Tracked stores by state
- Texas 9
- California 6
- Florida 6
- Alabama 4
- Connecticut 4
- Illinois 3
- Ohio 3
- Tennessee 3
- Wisconsin 3
- Colorado 2
- Georgia 2
- Indiana 2
- Kentucky 2
- Maine 2
- Michigan 2
- Missouri 2
- Mississippi 2
- North Carolina 2
- New Jersey 2
- New York 2
- Oklahoma 2
- South Carolina 2
- Virginia 2
- Alaska 1
- Arkansas 1
- Hawaii 1
- Iowa 1
- Idaho 1
- Minnesota 1
- Rhode Island 1
- Utah 1
- Washington 1
Customer overlap
Who shops at The Shack
Tracked chains The Shack customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
New London Commissary
100
Tri Town Foods
62
Kamas Foodtown
50
Duck Dive Tavern
40
Henny Penny
40
Ledyard Village Market
40
Noble
39
Schnucks
37
Smokey O'Grady's
36
More trends