Growth
The Shack against its category
The biggest tracked US casual dining chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Shack's share of the category quarter by quarter, indexed to 2024 Q3 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
T
|
+5.8% |
| 2 |
C
|
+8.6% |
| 3 |
O
|
+2.3% |
| 4 |
A
|
-2.6% |
| 5 |
L
|
+7.9% |
| 6 |
O
|
+0.4% |
| 7 |
R
|
-7.8% |
| 8 |
R
|
+9.8% |
| 9 |
B
|
-7.3% |
| 10 |
C
|
+0.5% |
| 52 | T The Shack | 0.0% |
Share of tracked category spend, indexed
Store footprint
Store map
78 tracked The Shack locations across 33 US states.
Tracked stores by state
- Texas 9
- California 6
- Florida 6
- Alabama 4
- Connecticut 3
- Illinois 3
- North Carolina 3
- New York 3
- Ohio 3
- Tennessee 3
- Wisconsin 3
- Colorado 2
- Georgia 2
- Indiana 2
- Kentucky 2
- Maine 2
- Missouri 2
- New Jersey 2
- Oklahoma 2
- South Carolina 2
- Virginia 2
- Alaska 1
- Arkansas 1
- Hawaii 1
- Iowa 1
- Idaho 1
- Michigan 1
- Minnesota 1
- Mississippi 1
- Montana 1
- Rhode Island 1
- Utah 1
- Washington 1
Customer overlap
Who shops at The Shack
Tracked chains The Shack customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
More trends