Chain · United States · data through August 2026

T The Jalapeno Tree

Iceflower tracks 14 The Jalapeno Tree stores across 1 US state.

Rankings come from real card and bank transactions across a panel of 130M+ US and EU consumers. We publish relative growth and rankings, never revenue figures. About the data

Tracked stores
14
States
1
Category
Restaurant

Growth

The Jalapeno Tree against its category

The biggest tracked US restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks The Jalapeno Tree's share of the category quarter by quarter, indexed to 2024 Q1 = 100.

# Chain YoY share
1 C Chipotle Mexican Grill logo Chipotle Mexican Grill -4.3%
2 T Texas Roadhouse logo Texas Roadhouse +2.6%
3 O Olive Garden logo Olive Garden +1.1%
4 C Chili's Grill & Bar logo Chili's Grill & Bar -
5 A Applebee's Grill + Bar logo Applebee's Grill + Bar -6.2%
6 L LongHorn Steakhouse logo LongHorn Steakhouse +5.8%
7 O Outback Steakhouse logo Outback Steakhouse +0.1%
8 C Cracker Barrel Old Country Store logo Cracker Barrel Old Country Store -1.5%
9 T The Cheesecake Factory logo The Cheesecake Factory +0.3%
10 B BJ's Restaurant & Brewhouse logo BJ's Restaurant & Brewhouse +0.5%

Share of tracked category spend, indexed

100 112.3 2024 Q1 2025 Q4

Store footprint

Store map

14 tracked The Jalapeno Tree locations across 1 US state.

Tracked stores by state

Customer overlap

Who shops at The Jalapeno Tree

Tracked chains The Jalapeno Tree customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.

B Brookshire's logo Brookshire's 100
Z Zippy J's 66
B Brookshire's Fuel logo Brookshire's Fuel 46
S Super 1 Foods Fuel logo Super 1 Foods Fuel 38
S Superior Outfitters 36
H Henderson County Jail 35
R Rite Track 35
P Papacita's 35
P Posados Cafe 34

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