Growth
Taqueria El Sol against its category
The biggest tracked US Mexican restaurants & taquerias by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Taqueria El Sol's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chuy's
|
-14.7% |
| 2 |
P
Plaza Azteca
|
+7.2% |
| 3 |
F
Filiberto's Mexican Food
|
+4.5% |
| 4 |
C
Condado Tacos
|
-18.5% |
| 5 | E El Nopal | -7.3% |
| 6 | P Pappasito's Cantina | +4.1% |
| 7 | R Rancherito's | +3.4% |
| 8 |
A
Azteca Mexican
|
+1.3% |
| 9 | M Monterrey Mexican Restaurant | +3.3% |
| 10 |
L
Lupe Tortilla
|
+8.3% |
Share of tracked category spend, indexed
Store footprint
Store map
10 tracked Taqueria El Sol locations across 7 US states.
Tracked stores by state
- California 2
- Georgia 2
- Wisconsin 2
- Arizona 1
- Florida 1
- North Carolina 1
- Washington 1
Customer overlap
Who shops at Taqueria El Sol
Tracked chains Taqueria El Sol customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
J
Jomax BBQ
100
S
Shannon Beverage Warehouse
60
T
Taqueria El Fundador
37
B
Berkeley Bowl West
26
S
Shogun Hibachi Grill & Sushi Bar
23
L
Larry's Package
23
B
Berkeley Bowl
21
B
Bi-Rite Market
11
Bi-Rite Market
11
M
Monterey Market
10
T
Telegraph
10
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