Growth
Smokey Bones against its category
The biggest tracked US barbecue chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Smokey Bones's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Mission BBQ | +1.6% |
| 2 | Sonny's BBQ | -7.3% |
| 3 | Rudy's Country Store and Bar-B-Q | +8.7% |
| 4 | Bill Miller Bar-B-Q | +0.7% |
| 5 | City Barbeque | +17.3% |
| 6 | Famous Dave's | -6.7% |
| 7 | Dickey's Barbecue Pit | -13.6% |
| 8 | Moe's Original BBQ | +4.4% |
| 9 | Smokey Bones | -58.2% |
| 10 | Pappas Bar-B-Q | +2.4% |
Share of tracked category spend, indexed
Store footprint
Store map
76 tracked Smokey Bones locations across 17 US states. Florida, Ohio, and Pennsylvania hold 45% of them.
Tracked stores by state
- Florida 16
- Ohio 9
- Pennsylvania 9
- Indiana 6
- Georgia 5
- Virginia 5
- New York 4
- Illinois 3
- Kentucky 3
- Massachusetts 3
- Michigan 3
- North Carolina 3
- Tennessee 3
- Maryland 1
- Rhode Island 1
- South Carolina 1
- Texas 1
Customer overlap
Who shops at Smokey Bones
Tracked chains Smokey Bones customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Byrne Dairy
100
Country Fair
72
Fastrac
61
Kroger
57
Little Creek Commissary
56
Giant Eagle
49
Sheetz
48
More trends