Growth
Ruby Tuesday against its category
The biggest tracked US restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Ruby Tuesday's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chipotle Mexican Grill
|
-4.3% |
| 2 |
T
Texas Roadhouse
|
+2.6% |
| 3 |
O
Olive Garden
|
+1.1% |
| 4 |
C
Chili's Grill & Bar
|
- |
| 5 |
A
Applebee's Grill + Bar
|
-6.2% |
| 6 |
L
LongHorn Steakhouse
|
+5.8% |
| 7 |
O
Outback Steakhouse
|
+0.1% |
| 8 |
C
Cracker Barrel Old Country Store
|
-1.5% |
| 9 |
T
The Cheesecake Factory
|
+0.3% |
| 10 |
B
BJ's Restaurant & Brewhouse
|
+0.5% |
| 38 |
R
Ruby Tuesday
|
-5.0% |
Share of tracked category spend, indexed
Store footprint
Store map
200 tracked Ruby Tuesday locations across 27 US states.
Tracked stores by state
- Florida 33
- Georgia 25
- North Carolina 23
- Virginia 17
- South Carolina 14
- Tennessee 14
- Pennsylvania 11
- Maryland 9
- Alabama 6
- Ohio 6
- West Virginia 6
- Indiana 5
- New York 4
- Michigan 3
- Mississippi 3
- New Jersey 3
- Colorado 2
- Connecticut 2
- Delaware 2
- Hawaii 2
- Kentucky 2
- Maine 2
- Missouri 2
- Iowa 1
- New Mexico 1
- South Dakota 1
- Wyoming 1
Customer overlap
Who shops at Ruby Tuesday
Tracked chains Ruby Tuesday customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
P
Pearl Harbor
100
O
Ops Pizza Kitchen & Cafe
80
M
Mid-Ohio Corporate Care
69
H
Hickam AFB Commissary
62
Hickam AFB Commissary
62
W
Whiting Field Gym
60
P
Pearl Harbor Commissary
60
Pearl Harbor Commissary
60
K
Kingsbay Food
47
More trends