Growth
Max Muscle Nutrition against its category
The biggest tracked US vitamins & supplements by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Max Muscle Nutrition's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
G
GNC
|
-3.7% |
| 2 |
T
The Vitamin Shoppe
|
+4.0% |
| 3 | O One Stop Nutrition | +7.2% |
| 4 |
F
Fruitful Yield
|
+4.2% |
| 5 | N Nutrition World | +2.1% |
| 6 |
N
Nutrishop
|
+0.4% |
| 7 |
B
Bucked Up
|
-0.1% |
| 8 | S Supplement Superstores | -4.5% |
| 9 | K Killeen Nutritional Center | +18.7% |
| 10 | T The Herb Shop | +9.6% |
| 18 | M Max Muscle Nutrition | -13.2% |
Share of tracked category spend, indexed
Store footprint
Store map
24 tracked Max Muscle Nutrition locations across 7 US states.
Tracked stores by state
- California 16
- Oregon 2
- Utah 2
- Florida 1
- Mississippi 1
- Nebraska 1
- Texas 1
Customer overlap
Who shops at Max Muscle Nutrition
Tracked chains Max Muscle Nutrition customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
P
Podesto's
100
S
Stockton DMV
51
R
Rancho San Miguel Markets
20
More trends