Growth
Little Tokyo against its category
The biggest tracked US restaurants chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks Little Tokyo's share of the category quarter by quarter, indexed to 2024 Q1 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 |
C
Chipotle Mexican Grill
|
-4.3% |
| 2 |
T
Texas Roadhouse
|
+2.6% |
| 3 |
O
Olive Garden
|
+1.1% |
| 4 |
C
Chili's Grill & Bar
|
- |
| 5 |
A
Applebee's Grill + Bar
|
-6.2% |
| 6 |
L
LongHorn Steakhouse
|
+5.8% |
| 7 |
O
Outback Steakhouse
|
+0.1% |
| 8 |
C
Cracker Barrel Old Country Store
|
-1.5% |
| 9 |
T
The Cheesecake Factory
|
+0.3% |
| 10 |
B
BJ's Restaurant & Brewhouse
|
+0.5% |
Share of tracked category spend, indexed
Store footprint
Store map
20 tracked Little Tokyo locations across 15 US states.
Tracked stores by state
- Mississippi 2
- North Carolina 2
- New York 2
- Pennsylvania 2
- Texas 2
- Alabama 1
- Arizona 1
- California 1
- Connecticut 1
- Georgia 1
- Illinois 1
- Louisiana 1
- Maine 1
- Minnesota 1
- Tennessee 1
Customer overlap
Who shops at Little Tokyo
Tracked chains Little Tokyo customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
C
Castle Shannon Library
100
T
The Saloon of Mt. Lebanon
67
I
Il Pizzaiolo
63
B
Burnsville
55
L
Lebo Subs
55
C
Cafe io
54
E
Exchange on Central
49
O
Orbis Caffe
48
J
Jade Grille
45
M
Morning Glory Natural Foods
43
More trends