Growth
King's Wok against its category
The biggest tracked US Chinese chains by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks King's Wok's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Panda Express | +5.9% |
| 2 | China Wok | -2.4% |
| 3 | Din Tai Fung | +12.3% |
| 4 | China King | -1.0% |
| 5 | Great Wall | -5.0% |
| 6 | China Garden | -4.1% |
| 7 | New China | -6.8% |
| 8 | Hong Kong Restaurant | -5.3% |
| 9 | China House | -5.7% |
| 10 | Pei Wei | -11.0% |
| 59 | King's Wok | -6.4% |
Share of tracked category spend, indexed
Store footprint
Store map
31 tracked King's Wok locations across 14 US states. New York, Florida, and Wisconsin hold 52% of them.
Tracked stores by state
- New York 6
- Florida 5
- Wisconsin 5
- Illinois 4
- Minnesota 2
- Georgia 1
- Indiana 1
- Kentucky 1
- Louisiana 1
- North Carolina 1
- New Jersey 1
- Pennsylvania 1
- South Dakota 1
- Virginia 1
Customer overlap
Who shops at King's Wok
Tracked chains King's Wok customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Pick 'n Save
100
Metro Market
80
Kinderhook Wine & Spirits
76
Muskego Beer Wine & Liquor
76
La Bella Valatie
73
Sendik's
72
Mario's Home Center Lumber Yard
70
Quinn's Shursave Market
69
Valatie Bar & Grill
66
Rozman True Value
54
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