Growth
iFLY against its category
The biggest tracked US family fun centers by card spend, with year-over-year growth of category share. Share means a chain's slice of tracked category spend. It can decline while the chain's own sales grow. The chart tracks iFLY's share of the category quarter by quarter, indexed to 2024 Q4 = 100.
| # | Chain | YoY share |
|---|---|---|
| 1 | Sky Zone Trampoline Park | +0.1% |
| 2 | Urban Air Trampoline and Adventure Park | -10.1% |
| 3 | Bowlero | -8.2% |
| 4 | Kids Empire | +18.1% |
| 5 | Altitude Trampoline Park | +3.8% |
| 6 | Andretti Indoor Karting & Games | +9.7% |
| 7 | Lucky Strike | - |
| 8 | Spare Time | +1.9% |
| 9 | Pins Mechanical Co. | -0.5% |
| 10 | Fat Cats | +3.8% |
| 27 | iFLY | +0.8% |
Share of tracked category spend, indexed
Store footprint
Store map
32 tracked iFLY locations across 16 US states. Texas, California, and Florida hold 41% of them.
Tracked stores by state
- Texas 5
- California 4
- Florida 4
- Illinois 3
- Colorado 2
- Maryland 2
- New Jersey 2
- Virginia 2
- Arizona 1
- Georgia 1
- Michigan 1
- North Carolina 1
- New York 1
- Oregon 1
- Pennsylvania 1
- Washington 1
Customer overlap
Who shops at iFLY
Tracked chains iFLY customers also buy from more than a similarly active shopper would, indexed to the strongest overlap (100). From real card transactions.
Navy Exchange
100
Giant Food
60
Oceana Commissary
52
Plum Market
51
Little Creek Commissary
51
Busch Gardens
48
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